Note: On February 29, , Russia changed key deadlines for footwear. Read about the new dates here. March is a big month for footwear companies doing business in Russia. Ratified on December 29, , the complex regulations will affect virtually every industry, from footwear and pharmaceuticals to tires and tobacco. The goal of Chestny ZNAK is to protect consumers by keeping fake and substandard products out of the market.
Hallmarks include 2D barcodes, serialization, crypto codes, and secure reporting and records management.
Companies that are not fully compliant risk exclusion from lucrative Russian markets. Deadlines vary by industry, but Russia aims to have the total supply chain transformation completed by Manufacturers, importers, distributors, wholesalers, and retailers had to begin labeling their products with 2D Data Matrix codes beginning July 1, A code must contain ten data points, including a Global Trade Item Number GTIN , a tax identification number, the brand name, and the materials used to make the shoes.
The CRPT also generates the crypto codes, which are essentially a string of unique numbers and letters. Check out our last major update here. For recent news about other regulations and industries, see our story here. As of February 1, , actors in the footwear supply chain were expected to have obtained all the equipment needed to receive, print, affix, and test the 2D Data Matrix codes and crypto codes.
This includes a special device called an issue registrar, through which the CRPT sends the codes. Other gear includes barcode scanners, printers, and cash registers. Manufacturers, importers, distributors, wholesalers, and retailers were also expected to have mastered the new system.
